Category: How to advertise your business

  • Duct Tape Marketing

    Duct Tape Marketing

    Branding might be a modern concept but it can be traced back to a 1931 memo by Neil McElroy, the Proctor and Gamble advertising manager. Since then branding, and marketing overall, has evolved at the speed of light. In response to these rapid changes, small and medium sized businesses need to branch out and use…